Fraud Protection for Retailers
Stop fraud in your retail stores with a powerful, proven solution
Retail fraud and organized retail crime are on the rise, even in organizations that use big data anti-fraud solutions. The annual costs are massive: $24 billion in refund fraud and abuse. $5.1 billion in account takeover losses. And $32 billion in card fraud losses, even after the adoption of chip-and-pin cards.
With an estimated 15 billion consumer identities now on the dark web, and the cost to buy those credentials very low, it’s easy to pose as someone else during a retail transaction.
It’s equally easy (and lucrative) to resell big-ticket items and lower-cost, high-demand products. But simply tightening your customer service policies will only alienate honest customers and drive them to competitors.
And while the financial costs of retail fraud are skyrocketing, there’s much more at stake. Fraud also can harm your brand and ruin your credibility. Worse, it can greatly reduce your customers’ satisfaction—leading them to shop elsewhere.
Traditional anti-fraud approaches leave retailers holding the bag
The anti-fraud solutions most retailers use actually don’t reduce the incidence of fraud. That’s because they depend on personal IDs, badges, or big data—all easily hacked or manipulated. So retail fraud still happens often, leaving your organization with nothing but a false ID and a costly loss.
Identifid takes a novel approach—one that’s proven to work. We combine biometrics, vision processing technology, and a patented process to link your retail customer to their behavior (not their ID).

Discover how one remittance franchise cut fraud by 75%!

Identifid is the proven way to prevent retail fraud
Retailers can now prevent fraud across any transaction type with the Identifid solution. Whether customers are returning merchandise, disputing a charge, renting equipment, or changing account details, Identifid easily and accurately captures their biometric signature—a much more reliable indicator than traditional IDs.
Fraud prevention is simple and effective with Identifid.
- Confirm a customer’s identity by obtaining a biometric signature before allowing a return, chargeback, rental, or account change.
- Avoid backups at the cashier line or customer service desk by eliminating the time and hassle of checking identities and entering data manually.
- Improve customer satisfaction by using a fast, non-intrusive way to verify identities and prevent fraud.
- Give fraudsters a reason to abandon the cashier line or service desk by installing Identifid biometric cameras.
- Experience a fast start-up with a plug-and-play solution that doesn’t require time-consuming system integration.
- Reduce customer exposure to data breaches, since there’s no need to store biometric data on your systems.

Stop account takeovers
Whether it’s a credit card, cell phone, or other account, ATOs are costly and common. Before allowing customers to proceed with a transaction or account change, use Identifid to verify that they are who they claim to be.

Reduce fraudulent chargebacks
When you factor in the high fees, a chargeback can cost you 2-3 times the original sale amount. Deter criminals from making false claims by using Identifid to capture every customer’s 3D image for an accurate biometric signature.

Prevent merchandise fraud
Whether it’s stolen merchandise or products that never leave your store, it’s easy for criminals to make fraudulent returns—even for big-ticket items. Stop them in their tracks with a biometric signature captured by Identifid.

Protect against rental fraud
Auto rental theft rings are on the rise—and increasingly hard to find and prosecute. Tool rental is gaining traction, too. Protect your assets by installing Identifid at every store location and requiring a biometric signature for every rental transaction.
Identifid delivers everything your retail organization needs to prevent fraud
- Ties each retail customer to their transaction (not their ID) for improved fraud protection
- Combines a patented process with biometrics and vision processing technology for the highest accuracy
- Simplifies implementation with a plug-and-play design that doesn’t require time-consuming system integration work
- Reduces your fraud prevention costs through an affordable monthly subscription fee per device
- Makes fraud prevention entirely non-intrusive for your retail customers

Start Proactively Preventing Fraud
Discuss how Identifid solutions can seamlessly integrate with your existing systems to upgrade your security and identity authentication process.